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What population data does BBC use to calculate reach

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Dear British Broadcasting Corporation,

Because survey results are technically in percents, I'm asking to know based on what population data BBC provides its global reach in millions.

The link below cites Iran's BBC total audience reach in 2017 as both 13 and 12.6 million. I would like to know which best represents the reach in the country.
http://www.bbc.co.uk/mediacentre/latestn...

Yours faithfully,

A. Edel

FOI Enquiries, British Broadcasting Corporation

2 Attachments

Dear A. Edel

                                            

Please find attached the response to your request for information,
reference RFI20180213.

 

Yours sincerely

 

BBC Information Policy and Compliance

Room BC2 A4

Broadcast Centre

White City

London

W12 7TS

UK

 

Website: [1]www.bbc.co.uk/foi

Email: [2]mailto:[BBC request email]

 

[3]Description: Description: \\BBCFS2025\UserData$\myrien01\Documents\My
Pictures\BBC.png

 

 

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1. file:///tmp/www.bbc.co.uk/foi
2. mailto:[BBC request email]
4. http://www.bbc.co.uk/

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