Visitors' statistics

Yana Beliakova made this Freedom of Information request to Imperial War Museum

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The request was successful.

Yana Beliakova

Dear Imperial War Museum,

I would like to have statistics on the visitors' flow at your museum:

- general tendencies of daily visitation, per hour or per time slot;
- weekly tendencies (which day of the week it the least crowded, which one is the busiest);
- yearly tendencies (the calmest months, the most popular ones, public holidays that attract particularly many visitors, etc.).

Thank you in advance for your help.

Yours faithfully,

Yana Beliakova

Freedom of Information Enquiries, Imperial War Museum

Thank you for your enquiry.  The Imperial War Museum will reply to your
email within 20 working days

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References

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1. http://www.mimecast.com/

Freedom of Information Enquiries, Imperial War Museum

Dear Yana

Thank you for your enquiry. Before we can answer more fully, it would help us to have more specific details from you on what you want. Unfortunately, we do not hold information about the general tendencies which you cite. Our daily statistics - which would help you to find the answers to your questions about daily and weekly visitation tendencies - are contained within much broader databases and would need to be extracted.

In order to calculate the feasibility of extracting the data we need to know how much is involved. It would be most helpful therefore if you could be more specific about the time period you are looking at and whether you want the figures for the IWM as a whole or one or more of our five branches - if the latter which one(s).

I have to warn you that even if the period is narrowed down, the task of extracting the data may well exceed the fees limitation provided by the Freedom of Information Act. Obviously we can only judge that once we have the detail from you.

In the meantime, our annual figures - which will give you an idea of our busiest and slowest months - are published on the website of the Department for Culture, Media and Sport and can be found using this link: https://www.gov.uk/government/statistica...

When looking at these figures, do bear in mind that IWM London was closed to the public January - July 2013 and January - June 2014 while major development work was carried out on the building and galleries.

I look forward to hearing from you with more specific detail of your requirements.

Yours sincerely

Gill Smith

FOI Team

IWM London
Lambeth Road
London
SE1 6HZ
T +44 (0) 20 7416 5268
E [email address]
W www.iwm.org.uk

Centenary news and resources: www.1914.org
 
 

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Dear Gill Smith,

Thank you for the answer and for the link to annual figures.

Is it possible to extract the total number of people scanned as they enter the museum with hours or time slots in columns (10-11, 11-12, 12-13, etc.) and dates (01/09/2014, 02/09/2014, 03/09/2014) in rows? That will let me find both daily and weekly tendencies. No personal information or other data needed, just the number of visitors per this or that time slot.

Time period requested: 3 months (July-September 2014 or October-December 2014 would be great). If the cost of this extraction exceeds the fees limitation, the period may be reduced to 2 months.

Branches for which I request information: IWM London, HMS Belfast, Churchill War Rooms.

I would be grateful if you could supply this information in the form of Excel file.

Hope to hearing from you soon.
Yours sincerely,

Yana Beliakova

Freedom of Information Enquiries, Imperial War Museum

2 Attachments

Dear Yana

Please find attached a response to your specified request for visitor figures.

Yours sincerely
Gill Smith

FOI Team

IWM London
Lambeth Road
London
SE1 6HZ
T +44 (0) 20 7416 5268
E [email address]
W www.iwm.org.uk

Centenary news and resources: www.1914.org
 
 

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Dear Gill Smith,

That's exactly what I needed. Thank you very much!

Yours sincerely,

Yana Beliakova