Old BR Branding Guidelines (HST Farewell train)

The request was partially successful.

Dear London North Eastern Railway Limited,

Good Morning from Australia

Having seen the wonderful job LNER has done for the HST125 farewell tour train

Can I ask as LNER is a direct controlled operator from the UK DoT

Does LNER have copies of the Original Branding Manuals created for BR circa 1960 inc Updates if so and in digital copy may I request this information for own private use

If those documents specific are not available can I request documents that were used in order to facilitate the panting of the LNER HST Farewell train back in Original BR colours

I note that LNER has also provided to another requestor on the following page
https://www.whatdotheyknow.com/request/b...

A zip file containing the LNER Branding, the PDF sent looked to be a scan of a print of the branding document for LNER

May I also request a proper digital PDF of this, not a Print and a scan back to PDF of the document?

Yours faithfully,

Tony Baldwin

FOI, London North Eastern Railway Limited

Dear Mr Baldwin

I am writing in response to your request for information with regards to the Original Branding Manuals created for BR circa 1960.

LNER unfortunately does not hold the information.

The designers used archived images from the National Railway Museum, there are no original branding manuals held by LNER.

With regards to the current LNER branding, this was provided to the previous requestor as a scan to protect copyright as the font is a variation of the typeface "Gotham". The copyright owners are Hoefler & Co. The license we have for this font is for our use only and under the contract of purchase we are unable to share it. For this reason, the brand guidelines were provided as a scanned copy rather than a PDF.

Kind regards

Abigail Coates

FOI

e: [email address]

show quoted sections

Dear FOI,

Good evening LNER

I acknowledge the response to Q1 - Pertaining to the BR design guidelines

However I request a review for Q2 - you state that due to a font being within the PDF you can not provide that original PDF due to licenses. I find your statement on this strange. Opening a PDF will not give the ‘reader’ that font file for their computer to recreate a font takes considerable skill Case In point on the TfL website is a copy of all their design standards which has their unique Johnson font as the bulk text

Even opening these files and trying to edit the text will result in an error as unless you have that font file saved on your computer Adobe in edit mode will not allow this to be altered as you don’t have the master font installed on your computer and thus even harder to recreate

Opening a PDF in standard viewing mode does not require this as its embedded within the document

Yours sincerely,

Tony Baldwin

FOI, London North Eastern Railway Limited

Dear Mr Baldwin,

I will take up your matter with the branding team and return to you

Kind regards

Abigail Coates

FOI

e: [email address]

show quoted sections

FOI, London North Eastern Railway Limited

1 Attachment

Dear Mr Baldwin

As I previously advised, I have directed your points to the Branding Team and they have authorised the release of the attached

Kind regards

Abigail Coates

FOI

e: [email address]

show quoted sections

Dear FOI,

Good morning Abigail

Thank you most kindly for supplying the v4 guidelines Jun19

May I enquire will / is the design team working on v5

Referring to v4 - Pages 31 & 32. show the livery for both the Class 43 / IC125HST & Class 91 /IC225 trains

Will v5 have the Livery for the Class 800 & Class 801 Azuma if so can you advise if known when that will be available

Yours sincerely,

Tony Baldwin

FOI, London North Eastern Railway Limited

Hi Tony,

Having spoken to our brand team, they are unable to give any indication as to when the next guidelines would be available, and what the content would be.

Kind regards

Abigail Coates

FOI

e: [email address]

show quoted sections

Dear FOI,

Hi Abigail

Thankyou for checking with them I’ll mark the job as closed and May contact LNER in a few months time to see if there is an update :-)

Yours sincerely,

Tony Baldwin