Dear Oasis Academy Mayfield,
1. Please could you provide data for the total spend on marketing and public relations activities in the academic years 2009/2010, 2010/2011 and 2011/12 (to date).
2. Please could you also provide a detailed breakdown of the total marketing/PR spend using the following categories:
-printed media (e.g. letters and leaflets)
-advertising (including posters and banners)
-consultation (of parents)
-public relations representation (to secure local or national print or broadcast media coverage or manage unfavourable media coverage, for example)
3. Please could you confirm whether you employ a full or part-time member of staff with responsibility for external public relations, marketing or communications. If so, please provide a figure for their annual salary (before tax) and any additional benefits such as pensions or bonuses.
4. Please could you confirm whether you have engaged the services of an education consultancy, during the last six years, for the purposes of public relations/marketing and/or to generate media coverage (print or broadcast) or manage unfavourable coverage.
If so, please provide the name of the organisation or individual, plus details of their duties and responsibilities, as per the contractual agreement. Please also provide details of how much they have been paid to date including any monthly or annual retainers.
If the consultancy has been arranged via a third party i.e. consultants, project management companies or contractors, please provide the full name of the organisation and their duties and responsibilities, as per the contractual agreement. Please also provide details of how much they have been paid to date, including any monthly or annual retainers.
Please see attached information as requested. In the production of this
information – a cost of £50 in administration time has been incurred.
This email has been sent by Liz Osborne, Business and Finance Director
Oasis Academy Mayfield
t: 02380 426298
m: 07909 973493
e: liz[email address]
Oasis Academy Mayfield, The Grove, Southampton SO19 9LX
Oasis Academy Mayfield is sponsored by Oasis Community Learning, part of
the Oasis family
Oasis Community Learning is a company limited by Guarantee registered in
England and Wales no. 5398529.
Oasis Community Learning is an exempt charity under the terms of the
Charities Act 1993 and 2006
The information transmitted is intended for the addressee only and may
contain confidential and/or privileged material. Any use of, or taking of
any action, in reliance upon this information, by parties other than the
intended recipient, is prohibited. If you receive this in error, please
contact Oasis Community Learning and delete the material from any
P Please think before you print