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How much does the BBC spend on digital marketing?

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Dear British Broadcasting Corporation,

I would like to know how much money the BBC has spent on Internet marketing from 2015 - 2020.

1) Which Internet marketing methods do the BBC currently use? (e.g SEO, PPC, Facebook, Email, etc)

2) How much has been spent on each of these methods between 2015 - 2020?

Thank you.

Yours faithfully,

Mr M Meaney

Yours faithfully,

Mr M Meaney

FOI Enquiries, British Broadcasting Corporation

1 Attachment

Dear M Meaney,

 

Thank you for your request for information under the Freedom of
Information Act 2000. Your request was received on 8 January 2021.

 

We will deal with your request as promptly as possible, and at the latest
within 20 working days. If you have any queries about your request, please
contact us at the address below.

 

The reference number for your request is RFI2021-0036.

 

Kind regards,

 

 

Information Rights

 

BBC Freedom of Information

BC2 A4, Broadcast Centre

201 Wood Lane

London W12 7TP

 

[1]www.bbc.co.uk/foi

Email: [2][BBC request email]

 

 

References

Visible links
1. file:///tmp/www.bbc.co.uk/foi
2. mailto:[BBC request email]

FOI Enquiries, British Broadcasting Corporation

2 Attachments

 

 

Dear Mr M Meaney

 

Please find attached the response to your request for information,
reference RFI20210036.

 

Kind regards

 

Information Rights

 

BBC Freedom of Information

BC2 A4, Broadcast Centre

201 Wood Lane

London W12 7TP

 

[1]www.bbc.co.uk/foi

Email: [2][BBC request email]

 

 

References

Visible links
1. file:///tmp/www.bbc.co.uk/foi
2. mailto:[BBC request email]

We don't know whether the most recent response to this request contains information or not – if you are Mr M Meaney please sign in and let everyone know.