Haringey New Logo & Rebranding - Haringey Brand Guidelines

Alan Stanton made this Freedom of Information request to Haringey Borough Council

This request has been closed to new correspondence. Contact us if you think it should be reopened.

The request was partially successful.

Dear Haringey Borough Council,

I understand that as part of the new logo and rebranding of Haringey Council in autumn 2015 , the Council commissioned work on different aspects of the change including: new uniforms (redcoats) for staff; new brand colours; guidelines on the language and vocabulary to be used to enable communication to be clear and understandable.

1. Can you please supply me with a set of the documents - I gather there may have been twelve - which set out the detailed recommendations, photos, etc.

2. Can you please also send me copies of Council documents/reports which considered the recommendations.

3. Can you confirm if the documents' recommendations were agreed and adopted in full and, if not, please supply me with a copy of the Council's record showing which were rejected or amended, and if so, the reasons.

4. Can you please supply a copy of the agreed timeline for adoption of the remaining recommendations - for example when will Haringey staff be required to begin wearing the new redcoat uniforms?

5. Given that many staff would normally be expected to supply, maintain and replace their own work clothes, how many staff will now be expected to wear the new uniform clothing; and what are the new associated costs which l fall on the Council.

6, Please set out the actual or estimated additional costs to the Council of implementing of all the remaining agreed recommendations - in excess of the original figure given of £86,000 for the new logo/rebranding, uniforms, other.

Thanks in advance for your prompt help.

Alan Stanton

Fiona English left an annotation ()

I think such information would be of great public interest, particularly to residents of Haringey like myself. It would be extremely helpful to know who advised on these so-called branding changes (as an academic linguist I am particularly interested in the point about 'language' and whether, why and how any decisions were reached about this) and what on basis decisions to spend substantial amounts of our money like this were made.
Thank you

Clay Lesley, Haringey Borough Council

Dear Mr Stanton

 

Freedom of Information / Environmental Information Regulations Request:
Reference LBH/4956816

 

I acknowledge your request for information received on 14 January 2016.

This information request will be dealt with in accordance with the Freedom
of Information Act 2000 / Environmental Information Regulations and we
will send the response by 11 February 2016.

 

If you have any questions, please contact us on 020 8489 1988 or
[email address].

 

Yours sincerely,

 

 

Lesley Clay

Feedback Review Officer

 

 

Haringey Council 

River Park House, 225 High Road, London, N22 8HQ

 

T. 020 8489 3398

 

[email address]

 

[1]www.haringey.gov.uk

 

twitter@haringeycouncil

 

facebook.com/haringeycouncil

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From: Pietikainen Sirkku On Behalf Of FOI
Sent: 15 January 2016 09:55
To: Clay Lesley
Subject: FW: Freedom of Information request - Haringey New Logo &
Rebranding - Haringey Brand Guidelines

 

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Dear Haringey Borough Council,

You are now a week late in responding to my Freedom of Information Request about the Haringey New Logo & Rebranding - Haringey Brand Guidelines. I'm sure I do not need to remind you of your statutory responsibilities.

I am at a loss to imagine any conceivable circumstances in which the documents I requested could not have been sent, via this website, within a few days of my initial request. It appears to me that I clearly identified these documents and you have not raised any concerns or queries about this, suggesting any uncertainty on your part.

Can you please confirm that I can now look forward to receiving these without further delay.

Thanks for your help.

Alan Stanton

Clay Lesley, Haringey Borough Council

Dear Mr Stanton

Thank you for your email below.  We apologise that you have not received
the response to your recent FOI request.  I have chased the service today
and asked that they respond to you urgently.

 

Regards

Lesley Clay

Feedback Review Officer

Haringey Council

Tel 020 8489 1988

 

[1]www.haringey.gov.uk

[2]twitter@haringeycouncil

[3]facebook.com/haringeycouncil

 

Please consider the environment before printing this email.

 

 

 

 

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Dear Ms Lesley Clay,

Thanks for your prompt reply to my reminder, and for chasing the service responsible.

I appreciate that you and your colleagues are always in the hands of the relevant service staff to provide the information requested. I also realise that Haringey is losing staff and that those remaining have to cover additional work. As well as having pressures - e.g. sickness cover; taking annual leave before the end of the Financial Year; and family responsibilities during school half term holidays etc.

So if it's at all helpful, I am happy to accept my reply in stages with the documents easily to hand sent to this website shortly; with the time limit extended for sending further information - if this is needed.

Yours sincerely,

Alan Stanton

Clay Lesley, Haringey Borough Council

Dear Mr Stanton
Thank you for your email below. The service involved have advised that the response will be completed on Monday.

Regards
Lesley Clay
Feedback Review Officer
Haringey Council

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Jones Simon, Haringey Borough Council

8 Attachments

Dear Mr Stanton

 

Thank you for your FOI. Please see response below (and attached).

 

 

Simon Jones

Assistant Director, Communications

Haringey Council

River Park House

225 High Road,

Wood Green

N22 8HQ

 

Tel: 020 8489 2901

 

Dear Haringey Borough Council,

    

     I understand that as part of the new logo and rebranding of

     Haringey Council in autumn 2015 , the Council commissioned work on

     different aspects of the change including: new uniforms (redcoats)

     for staff; new brand colours; guidelines on the language and

     vocabulary to be used to enable communication to be clear and

     understandable.

    

     1. Can you please supply me with a set of the documents - I gather

     there may have been twelve - which set out the detailed

     recommendations, photos, etc

Please see attached our brand guidelines.

 

    

     2. Can you please also send me copies of Council documents/reports

     which considered the recommendations.

The Council’s decision to change its identity was published online in
October 2015

    

     3. Can you confirm if the documents' recommendations were agreed

     and adopted in full and, if not, please supply me with a copy of

     the Council's record showing which were rejected or amended, and if

     so, the reasons.

The Council’s decision to change its identity was published online in
October 2015

    

 

     4. Can you please supply a copy of the agreed timeline for adoption

     of the remaining recommendations - for example when will Haringey

     staff be required to begin wearing the new redcoat uniforms?

 

No decision has been taken to change uniforms

    

 

 

     5. Given that many staff would normally be expected to supply,

     maintain and replace their own work clothes, how many staff will

     now be expected to wear the new uniform clothing; and what are the

     new associated costs which l fall on the Council.

No decision has been taken to change uniforms

 

    

     6, Please set out the actual or estimated additional costs to the

     Council of implementing of all the remaining agreed recommendations

     - in excess of the original figure given of £86,000 for the new

     logo/rebranding, uniforms, other.

No decision has been taken to change uniforms and no additional finance
has been agreed

 

    

     Thanks in advance for your prompt help.

    

     Alan Stanton

 

show quoted sections

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______________________________________________________________________

Clay Lesley, Haringey Borough Council

Dear Mr Stanton

Further to the response below, I have noticed that the escalation
paragraph was not included in the response.  This is now here:

 

If you have any further queries, or are unhappy with how we have dealt
with your request and wish to make a complaint, please contact the
Feedback and Information Team as below. (Please note you should do this
within two months of receiving this response.)   

 

Feedback and Information Governance Team

River Park House

225 High Road

N22 8HQ

T 020 8489 1988

E [1][email address]

 

 

Yours sincerely,

 

Lesley Clay

Feedback Review Officer

Haringey Council

Tel 020 8489 3398

 

 

 

 

 

From: Jones Simon
Sent: 22 February 2016 18:01
To: [FOI #310907 email]
Cc: Clay Lesley
Subject: Freedom of Information request - Haringey New Logo & Rebranding -
Haringey Brand Guidelines - Ref LBH/4956816

 

Dear Mr Stanton

 

Thank you for your FOI. Please see response below (and attached).

 

 

Simon Jones

Assistant Director, Communications

Haringey Council

River Park House

225 High Road,

Wood Green

N22 8HQ

 

Tel: 020 8489 2901

 

Dear Haringey Borough Council,

    

     I understand that as part of the new logo and rebranding of

     Haringey Council in autumn 2015 , the Council commissioned work on

     different aspects of the change including: new uniforms (redcoats)

     for staff; new brand colours; guidelines on the language and

     vocabulary to be used to enable communication to be clear and

     understandable.

    

     1. Can you please supply me with a set of the documents - I gather

     there may have been twelve - which set out the detailed

     recommendations, photos, etc

Please see attached our brand guidelines.

 

    

     2. Can you please also send me copies of Council documents/reports

     which considered the recommendations.

The Council’s decision to change its identity was published online in
October 2015

    

     3. Can you confirm if the documents' recommendations were agreed

     and adopted in full and, if not, please supply me with a copy of

     the Council's record showing which were rejected or amended, and if

     so, the reasons.

The Council’s decision to change its identity was published online in
October 2015

    

 

     4. Can you please supply a copy of the agreed timeline for adoption

     of the remaining recommendations - for example when will Haringey

     staff be required to begin wearing the new redcoat uniforms?

 

No decision has been taken to change uniforms

    

 

 

     5. Given that many staff would normally be expected to supply,

     maintain and replace their own work clothes, how many staff will

     now be expected to wear the new uniform clothing; and what are the

     new associated costs which l fall on the Council.

No decision has been taken to change uniforms

 

    

     6, Please set out the actual or estimated additional costs to the

     Council of implementing of all the remaining agreed recommendations

     - in excess of the original figure given of £86,000 for the new

     logo/rebranding, uniforms, other.

No decision has been taken to change uniforms and no additional finance
has been agreed

 

    

     Thanks in advance for your prompt help.

    

     Alan Stanton

 

show quoted sections

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