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Freedom of Information request: advertising for clearing

Rowland Manthorpe made this Freedom of Information request to Central Saint Martins College of Art and Design as part of a batch sent to 140 authorities

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Dear Central Saint Martins College of Art and Design,

Under the Freedom of Information Act, can you please tell me how much money you spent on advertising for clearing in 2019.

Can you please provide subtotals for the following categories (feel free to break them down further if that's appropriate):
1. Facebook
2. Instagram
3. Google - that is, search advertising
4. YouTube
5. Snapchat
6. Twitter
7. Other social networks (please specify)
8. Amazon
9. Online - that is, on websites excluding social networks, or those websites those listed above (this includes advertising using Google's ad network)
10. Television
11. National newspapers
12. Local newspapers
13. Magazines
14. Posters and billboards
15. Radio
16. Public transport billboards

Can you also provide an example of an ad in each of the above formats.

For the online forms of advertising, can you also tell me how many clicks each advertisement received. Can you also provide any other data you have which indicates the engagement with each ad.

For Google advertising, can you list which keywords you advertised against. Can you please indicate the cost-per-click in each case.

For Facebook, can you please supply
- A list of the interests and/or demographics you targeted
- If you used custom audiences, where you derived the data to make that custom audience from

Can you please provide this information in an Excel format.

Thanks for your help!

Yours faithfully,

Rowland Manthorpe

UAL Enquiries, Central Saint Martins College of Art and Design

Thank you for your enquiry and contacting Central Saint Martins. We receive
a high volume of enquiries so please allow up to 3 working days for a
responds. 

In the meantime, you may find the following information useful: 

Admissions

For enquiries about your application:

Home/EU admission enquiries: [1][email address]
International enquiries: [2][email address

COURSE INFORMATION

[3]Foundation Courses
[4]Undergraduate BA courses
[5]Postgraduate MA courses

 

Foundation Diploma in Art and Design: Application deadline was the 31
January 2018. Portfolio reviews from mid February to mid March 2018.

Undergraduate BA courses: UCAS deadline 15 January 2018, please refer to
"how to apply" section on the [6]UG course pages for more information.

CSM is still accepting applications for the following [7]UG Courses with
availability.

 

Postgraduate MA courses: Direct online application form on each course
page, please refer to "How to Apply" section on the [8]PG course pages for
more information. 

Online prospectus:
[9]UG Prospectus
[10]PG Prospectus

[11]Funding, Scholarships, Loans
[12]Accommodation Services
[13]Language Centre

URGENT ENQUIRIES
If your enquiry is urgent, please call Tel: 020 7514 7000 (switchboard)
Monday to Friday.

UK/EU Course Enquires (9am – 4pm, Monday to Friday)
Tel: 020 7514 7023 / 9312 Home/EU (Overseas callers dial +44 20 7514 7023)
INTERNATIONAL APPLICANTS
If you are an international student (non-EU national) you should contact
the International Office with your query,
email: [14][email address]
Tel: 020 7514 7874 or 8862 (Overseas callers dial +44 20 7514 7874 / 8862)

SHORT COURSES AND SUMMER SCHOOL
Please visit the [15]Short course section of our website for full course
listings and online booking.
If you need to contact the Short course office then please
email: [16][email address]
Tel: 020 7514 7015 (Overseas callers dial +44 20 7514 7015)

OPEN DAYS
[17]See the open day webpage
Thank you for your interest in Central Saint Martins.
Kind regards,
Central Saint Martins

Granary Building | 1 Granary Square | London | N1C 4AA

CSM: [18]Website | [19]Facebook | [20]Twitter | [21]YouTube | [22]Instagram

 

References

Visible links
1. mailto:[email address]
2. mailto:[email address]
3. http://www.arts.ac.uk/csm/courses/founda...
4. http://www.arts.ac.uk/csm/courses/underg...
5. http://www.arts.ac.uk/csm/courses/postgr...
6. http://www.arts.ac.uk/csm/courses/underg...
7. http://www.arts.ac.uk/csm/courses/places...
8. http://www.arts.ac.uk/csm/courses/postgr...
9. http://www.arts.ac.uk/media/arts/college...
10. http://www.arts.ac.uk/media/arts/college...
11. http://www.arts.ac.uk/study-at-ual/stude...
12. http://www.arts.ac.uk/study-at-ual/accom...
13. http://www.arts.ac.uk/study-at-ual/inter...
14. mailto:[email address]
15. http://www.arts.ac.uk/csm/courses/short-...
16. https://owa.arts.ac.uk/ecp/Organize/[email address]
17. http://www.arts.ac.uk/csm/courses/csm-op...
18. http://www.arts.ac.uk/csm
19. http://www.facebook.com/centralsaintmart...
20. http://www.twitter.com/csm_news
21. http://www.youtube.com/user/artslondoncsm
22. https://instagram.com/csm_news/

We don't know whether the most recent response to this request contains information or not – if you are Rowland Manthorpe please sign in and let everyone know.