Freedom of Information request: advertising for clearing
Dear Arts University Bournemouth,
Under the Freedom of Information Act, can you please tell me how much money you spent on advertising for clearing in 2019.
Can you please provide subtotals for the following categories (feel free to break them down further if that's appropriate):
3. Google - that is, search advertising
7. Other social networks (please specify)
9. Online - that is, on websites excluding social networks, or those websites those listed above (this includes advertising using Google's ad network)
11. National newspapers
12. Local newspapers
14. Posters and billboards
16. Public transport billboards
Can you also provide an example of an ad in each of the above formats.
For the online forms of advertising, can you also tell me how many clicks each advertisement received. Can you also provide any other data you have which indicates the engagement with each ad.
For Google advertising, can you list which keywords you advertised against. Can you please indicate the cost-per-click in each case.
For Facebook, can you please supply
- A list of the interests and/or demographics you targeted
- If you used custom audiences, where you derived the data to make that custom audience from
Can you please provide this information in an Excel format.
Thanks for your help!
Dear Rowland Manthorpe,
Thank you for your Freedom of Information request. Please find the
response from the Arts University Bournemouth attached.
Arts University Bournemouth
Freedom of Information
[Arts University Bournemouth request email]
[IMG] [IMG] [IMG] [IMG]
The contents of this communication are confidential and intended solely
for the use of the named recipient(s). If you have received this email in
error please delete it and do not disseminate, distribute, copy or alter
it. Any views or opinions expressed are those of the author and do not
necessarily represent those of Arts University Bournemouth.
Although Arts University Bournemouth has taken reasonable precautions to
ensure no viruses are present in this email, the University cannot accept
responsibility for any loss or damage arising from the use of this email
We work to defend the right to FOI for everyone
Help us protect your right to hold public authorities to account. Donate and support our work.Donate Now