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Freedom of Information request: advertising for clearing

Rowland Manthorpe made this Freedom of Information request to London School of Hygiene and Tropical Medicine as part of a batch sent to 140 authorities

This request has been closed to new correspondence from the public body. Contact us if you think it ought be re-opened.

We're waiting for Rowland Manthorpe to read recent responses and update the status.

Dear London School of Hygiene and Tropical Medicine,

Under the Freedom of Information Act, can you please tell me how much money you spent on advertising for clearing in 2019.

Can you please provide subtotals for the following categories (feel free to break them down further if that's appropriate):
1. Facebook
2. Instagram
3. Google - that is, search advertising
4. YouTube
5. Snapchat
6. Twitter
7. Other social networks (please specify)
8. Amazon
9. Online - that is, on websites excluding social networks, or those websites those listed above (this includes advertising using Google's ad network)
10. Television
11. National newspapers
12. Local newspapers
13. Magazines
14. Posters and billboards
15. Radio
16. Public transport billboards

Can you also provide an example of an ad in each of the above formats.

For the online forms of advertising, can you also tell me how many clicks each advertisement received. Can you also provide any other data you have which indicates the engagement with each ad.

For Google advertising, can you list which keywords you advertised against. Can you please indicate the cost-per-click in each case.

For Facebook, can you please supply
- A list of the interests and/or demographics you targeted
- If you used custom audiences, where you derived the data to make that custom audience from

Can you please provide this information in an Excel format.

Thanks for your help!

Yours faithfully,

Rowland Manthorpe

LSHTM Servicedesk, London School of Hygiene and Tropical Medicine

LSHTM ServiceDesk
London School of Hygiene & Tropical Medicine

Re: Freedom of Information request - Freedom of Information request:
advertising for

Thank you for your request for information under the Freedom of
Information Act.  We will process your request as soon as possible and
will respond within 20 working days.

Information on how we process Freedom of Information requests is available
on the LSHTM website at :
[1]https://www.lshtm.ac.uk/aboutus/organisa...

We may need to contact you again if we require further information from
you in order to process your request.
 
We will also contact you as soon as possible if we determine that a fee
will be payable for reprographics costs (such as photocopying or printing)
or postage costs associated with your request.

Please do not hesitate to contact us by reply to this email if you have
any questions relating to your request.

Regards,
Freedom of Information team

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London School of Hygiene & Tropical Medicine
Keppel Street, London WC1E 7HT UK |  [2]www.lshtm.ac.uk

 

References

Visible links
1. https://www.lshtm.ac.uk/aboutus/organisa...
2. http://www.lshtm.ac.uk/

LSHTM Servicedesk, London School of Hygiene and Tropical Medicine

LSHTM ServiceDesk
London School of Hygiene & Tropical Medicine

Your request Freedom of Information request - Freedom of Information
request: advertising for has now been completed.

Dear Rowland Manthorpe

I write to provide the following response to your Freedom of Information
Act request:

The London School of Hygiene and Tropical Medicine is a postgraduate only
provider of education. As such we do not participate in clearing and our
advertising spend is therefore 0.

Some standard sections follow on the re-use of the information which has
been supplied to you, and your right to appeal if you are dissatisfied
with our handling of your request.
 
Re-use of the information supplied to you
The copyright of any information which has been supplied to you will be
owned by LSHTM unless otherwise indicated. The supply of information under
the Freedom of Information Act or the Environmental Information
Regulations does not give the person or organisation who receives it an
automatic right to re-use the information in a way which would infringe
copyright, for example, by making multiple copies, publishing and issuing
copies to the public.
Brief extracts of any material which is supplied to you may be reproduced
under the fair dealing provisions of the Copyright, Designs and Patents
Act 1988 (sections 29 and 30) for research or private study for
non-commercial purposes, criticism, review or news reporting. More
extensive re-use must only be carried out with prior written permission
from LSHTM.
Enquiries about the re-use of material should be directed to the Archivist
& Records Manager (email: [email address]).
 
Your right to appeal
If you are dissatisfied with the handling of your Freedom of Information
or Environmental Information request, you are encouraged to contact
[London School of Hygiene and Tropical Medicine request email] in the first instance, to determine if your concerns can
be resolved informally. This may lead to a quicker resolution of your
complaint than a formal appeal.
If you remain dissatisfied, you can ask for an internal review of LSHTM's
handling of your request. Appeals should be submitted promptly, and within
12 months of the School's response to your request. If you wish to
complain about a request to which we responded more than 12 months ago,
you should contact the Information Commissioner (see below), as LSHTM will
not process your appeal.
Appeals should be sent in writing to the Secretary at the following
address. You should state as fully as possible why you think your request
was not dealt with in accordance with the Freedom of Information Act or
the Environmental Information Regulations, and the remedy which you are
seeking from the School:
 
Secretary
London School of Hygiene & Tropical Medicine
Keppel Street
London
WC1E 7HT
Email: [London School of Hygiene and Tropical Medicine request email]
 
The Secretary will assign your appeal to a review committee, and will
acknowledge receipt of your appeal. The chair of the review committee will
respond to your appeal within 40 working days of its receipt by the
Secretary. If the review committee decides that information should be
released to you, the information will be provided to you as soon as is
practically possible.
 
If you are dissatisfied with LSHTM's response to your appeal, you can
apply to the Information Commissioner for a decision on whether your
request has been dealt with in accordance with the requirements of the
Freedom of Information Act or the Environmental Information Regulations.
The Commissioner will normally require you to have gone through our
internal appeal process first before he considers your appeal. If the
Commissioner finds in your favour, the Commissioner can require LSHTM to
release the information to you. The Commissioner can be contacted at the
following address:
 
Information Commissioner
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
United Kingdom
 
Further information about your right to appeal to the Information
Commissioner is available on the Commissioner's website
(http://www.ico.gov.uk/).
 
Please do not hesitate to contact [London School of Hygiene and Tropical Medicine request email] if you have any
questions relating to our response to your request.
 
Yours sincerely
 
Freedom of Information Team

LSHTM ServiceDesk
[1]servicedesk.lshtm.ac.uk

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London School of Hygiene & Tropical Medicine
Keppel Street, London WC1E 7HT UK | +44 (0)20 7636 8636 |
[2]www.lshtm.ac.uk

References

Visible links
1. http://servicedesk.lshtm.ac.uk/
2. http://www.lshtm.ac.uk/

We don't know whether the most recent response to this request contains information or not – if you are Rowland Manthorpe please sign in and let everyone know.