Dear Qualifications and Curriculum Development Agency,

These questions pertain to the logo and branding of the National Curriculum, as per http://curriculum.qcda.gov.uk/. I know
that you may not "own" this information, but if you hold it, the
Act nevertheless requires you to divulge it.

— When was your current logo, corporate style, graphics and
branding implemented?
— Who designed it?
— How much were the designers paid for their services?
— Were other designers consulted? Was there competition? If so, who
was involved, and was any payment made to unsuccessful firms?
— Are there any "alternate" versions of the branding (as in, any
which were designed but not taken up), and if so, please supply an
electronic copy.
— Please provide me with a copy of your logo guidelines, branding
manual or equivalent document.

Yours faithfully,
Steve Elibank