FOI: 2886867 Interim Deputy Head of Communications and Marketing
In relation to the following FOI release https://www.whatdotheyknow.com/request/275532/response/686626/attach/html/3/FOI%2013
1. Can you name the person?
2. Can you tell me how long this person worked for Tower Hamlets?
31 July 2014 - 10 July 2015
3. Can you tell me who approved the contract for £459.40 a day?
The appointment was agreed by the Service Head for Communications. The council uses a
service called Comensura to provide a managed recruitment service so that we can
effectively manage and monitor the assignment of temporary workers. The figure of £459.50
reflects both the employee’s day rate and the agency fee.
4. How was the person appointed? For example newspaper advert.
The job was raised on Comensura (the system mentioned above) as a temporary assignment.
This in turn generated CVs from potential candidates. Candidates were subsequently
5. What best value judgement was this based on?
This appointment followed the council’s recruitment process for taking on temporary workers
and was reported to the council’s People Board.
6. What work did the person do for that salary?
Duties as set out in the Job Description for the Deputy Service Head, Media Relations and
Analysis. This included:
acting as the Council’s professional advisor on all aspects of media analysis and
relations – including reputation and crisis management;
work proactively with stakeholders internally and externally to deliver communication
strategies and plans to support the implementation of borough-wide and regional
programmes including the Community Plan;
supporting the Service Head in providing a clear strategic direction for the Council’s
communication and marketing activities ensuring that all campaigns effectively deliver
the Council’s communications priorities.
developing and maintaining best practice across the Council in all aspects of media
relations using VFM indicators, benchmarking, performance management processes,
setting clear, measurable communication objectives and targets.