Information on the "My Town" campaign
Dear Ministry of Housing, Communities and Local Government,
Please supply the following information on the My Town campaign:
- Total advertising expenditure on the campaign
- Total Facebook advertising expenditure on the campaign
- The total number of submissions of ideas by the public resulting directly from Facebook expenditure
- The targeting criteria used for the Facebook ads (e.g. geographic, interest, behaviour or 'custom audiences')
- The decision criteria for why the 18 towns (of 101 total) initially targeted with ads (in October/November 2019) were chosen.
Yours faithfully,
Sam Jeffers
Our reference: 8446869 Information request
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Dear Sam Jeffers
Thank you for your Information Request of 21 July 2020.
We will aim to send you a response by 19 August 2020.
If you have any questions, please ask by return email. Please leave the
subject line unchanged when replying, to make sure your email gets
straight to us.
Yours faithfully
Knowledge and Information Access Team
Ministry of Housing, Communities and Local Government
NOTE: Please do not edit the subject line when replying to this email.
Dear Sam Jeffers
Thank you for your request for information received on 21 July 2020.
Please find our response attached.
Kind regards
MHCLG FOIA Team
NOTE: Please do not edit the subject line when replying to this email.
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