Nid ydym yn gwybod a yw'r ymateb mwyaf diweddar i'r cais hwn yn cynnwys gwybodaeth neuai peidio - os chi ywRowland Manthorpe mewngofnodwch a gadael i bawb wybod.

Freedom of Information request: advertising for clearing

Rowland Manthorpe made this Rhyddid Gwybodaeth request to Middlesex University as part of a batch sent to 140 authorities

This request has been closed to new correspondence from the public body. Contact us if you think it ought be re-opened.

We're waiting for Rowland Manthorpe to read recent responses and update the status.

Rowland Manthorpe

Dear Middlesex University,

Under the Freedom of Information Act, can you please tell me how much money you spent on advertising for clearing in 2019.

Can you please provide subtotals for the following categories (feel free to break them down further if that's appropriate):
1. Facebook
2. Instagram
3. Google - that is, search advertising
4. YouTube
5. Snapchat
6. Twitter
7. Other social networks (please specify)
8. Amazon
9. Online - that is, on websites excluding social networks, or those websites those listed above (this includes advertising using Google's ad network)
10. Television
11. National newspapers
12. Local newspapers
13. Magazines
14. Posters and billboards
15. Radio
16. Public transport billboards

Can you also provide an example of an ad in each of the above formats.

For the online forms of advertising, can you also tell me how many clicks each advertisement received. Can you also provide any other data you have which indicates the engagement with each ad.

For Google advertising, can you list which keywords you advertised against. Can you please indicate the cost-per-click in each case.

For Facebook, can you please supply
- A list of the interests and/or demographics you targeted
- If you used custom audiences, where you derived the data to make that custom audience from

Can you please provide this information in an Excel format.

Thanks for your help!

Yours faithfully,

Rowland Manthorpe

John Gilchrist, Middlesex University

1 Atodiad

Dear Mr Manthorpe,

 

I acknowledge your request for information received on 7 September 2019.

 

Your request is being considered and if the information is held you will
receive the information requested within the statutory timescale of 20
working days as defined by the Freedom of Information Act 2000, subject to
the information not being exempt.

 

I may contact you if the request needs to be clarified; this is to ensure
that we provide you with the information you require.

 

Please note that some information you have requested may not be provided
to you; this will only be information that can be withheld by law.  In
most cases the reasons will be explained to you along with your copy of
any information that can be released to you.

 

If for any reason we are unable to provide you with a full response within
the statutory timescale, we will contact you explaining the reasons for
this and giving a revised date by which we will reply.

 

Please note that the information you supplied with your request will be
retained on file by the University for the purposes of processing your
request and statistical analysis and audit. Your personal information will
only be accessed by authorised University staff and will be held in
accordance with the GDPR and Data Protection Act 2018.

 

Best wishes,

John.

 

John Gilchrist

Data Protection Officer

 

Middlesex University

The Burroughs

Hendon

London NW4 4BT

T: +44(0) 208 411 4061

E: [1][email address]

W: [2]mdx.ac.uk

 

[3]cid:image001.png@01D2D630.5B558030

 

For further information as to how we process personal data:
[4]http://www.mdx.ac.uk/about-us/policies/p...

 

References

Visible links
1. mailto:[email address]
2. http://www.mdx.ac.uk/
4. http://www.mdx.ac.uk/about-us/policies/p...

John Gilchrist, Middlesex University

2 Atodiad

Dear Mr Manthorpe,

 

Please see attached the response to your FOI request made on 7 September
2019.

 

Best wishes,

John

 

John Gilchrist

Data Protection Officer

 

Middlesex University

The Burroughs

Hendon

London NW4 4BT

T: +44(0) 208 411 4061

E: [1][email address]

W: [2]mdx.ac.uk

 

[3]cid:image001.png@01D2D630.5B558030

 

For further information as to how we process personal data:
[4]http://www.mdx.ac.uk/about-us/policies/p...

 

References

Visible links
1. mailto:[email address]
2. http://www.mdx.ac.uk/
4. http://www.mdx.ac.uk/about-us/policies/p...

Nid ydym yn gwybod a yw'r ymateb mwyaf diweddar i'r cais hwn yn cynnwys gwybodaeth neuai peidio - os chi ywRowland Manthorpe mewngofnodwch a gadael i bawb wybod.