Nid ydym yn gwybod a yw'r ymateb mwyaf diweddar i'r cais hwn yn cynnwys gwybodaeth neuai peidio - os chi ywSurbhi.Saxena mewngofnodwch a gadael i bawb wybod.

Advertising and marketing expenditure

We're waiting for Surbhi.Saxena to read a recent response and update the status.

Dear Brunel University,

I am writing to make an open government request for all the information to which I am entitled under the Freedom of Information Act 2000.
Please could you provide a breakdown of advertising and marketing expenditure by line item. If this could be submitted as an excel that would be much appreciate. Ideally this would cover the following questions:
1. What has been the total annual budget for marketing over the last 5 years (2017-2021)?
2. How much of the marketing budget is spent on in-house marketing and how much is spent on 3rd party providers (e.g. Agencies)?
3. What are they types of third party services used e.g. (managed marketing services, content creators, self-service platforms) and how is the expenditure distributed among them?
4. How much of the marketing budget is spent on digital advertising and how much is spent on traditional advertising methods?
5. What is the segmentation of digital expenditure by channel (e.g. how much is spent on Facebook ads, Google ads etc.) ?
If this request is too wide or unclear, I would be grateful if you could contact me. If any of this information is already in the public domain, please can you direct me to it, with page references and URLs if necessary.
I understand that you are required to respond to my request within the 20 working days after you receive this letter. I would be grateful if you could confirm in writing that you have received this request.
I look forward to hearing from you.
Yours faithfully,
Surbhi Saxena

FoI requests, Brunel University

Dear Ms Saxena,

Thank you for your recent Freedom of Information Request, you should receive a response by 23 April 2021.

Please be aware that due to the ongoing coronavirus COVID-19 outbreak, there may be a delay in us processing your request. This means that in some cases, you won’t receive a response within the usual 20 day deadline.

For further information on the latest guidance from the Information Commissioner’s Office, please visit: https://ico.org.uk/global/data-protectio...

We appreciate your patience at this challenging time, and we will endeavour to respond to all requests are quickly as possible.

Kind Regards,

Amy Pocknee
Deputy Data Protection Officer

• Please note, I am currently working from home. Please contact me by email or on Teams.
• During this period, the Data Protection Team is experiencing extremely high volumes of both legislative and Internal requests. Due to this, you may experience delays in responses. Please bear with us.
• For general information about Brunel’s response to the Coronavirus, advice or support, please visit our portal

Brunel University London
Brunel University London, Uxbridge, UB8 3PH, United Kingdom
T +44(0)1895 274000
www.brunel.ac.uk

Connect with the University on LinkedIn, Twitter, Facebook

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FoI requests, Brunel University

2 Atodiad

Dear Ms Saxena,

Please find attached our response to your request.

Kind Regards,

Amy Pocknee
Deputy Data Protection Officer

• Please note, I am currently working from home. Please contact me by email or on Teams.
• During this period, the Data Protection Team is experiencing extremely high volumes of both legislative and Internal requests. Due to this, you may experience delays in responses. Please bear with us.
• For general information about Brunel’s response to the Coronavirus, advice or support, please visit our portal

Brunel University London

Brunel University London, Uxbridge, UB8 3PH, United Kingdom
T +44(0)1895 274000
www.brunel.ac.uk

Connect with the University on LinkedIn, Twitter, Facebook

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Nid ydym yn gwybod a yw'r ymateb mwyaf diweddar i'r cais hwn yn cynnwys gwybodaeth neuai peidio - os chi ywSurbhi.Saxena mewngofnodwch a gadael i bawb wybod.