Marketing budget for ID card scheme

FishNChipPapers made this Freedom of Information request to Home Office

Home Office did not have the information requested.

From: FishNChipPapers

14 March 2008

Dear Sir or Madam,

Marketing Week this week reports that the Home Office is seeking a
marketing agency to market and promote the National Identity Scheme
(http://www.marketingweek.co.uk/cgi-bin/i...)

Please could you provide me with the total anticipated budget for
the campaign (ideally broken down by four phases mentioned in the
article)

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From: HQ Enquiries

14 April 2008

Attachment 9115 FishNChipPapers reply.doc
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Dear Sir/Madam,

Thank you for your email of 14 April. Please find a response attached.

Yours faithfully,

Identity and Passport Service

<<9115 FishNChipPapers reply.doc>>

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Communications via the GSi may be automatically logged, monitored and/or
recorded for legal purposes.

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FishNChipPapers left an annotation ( 7 September 2008)

A follow-up request has been submitted now that a marketing agency has been chosen for the ID card scheme
http://www.whatdotheyknow.com/request/ma...

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