Council newspaper

Dear Sir/Madam

FREEDOM OF INFORMATION ACT 2000

Thank you for your email.

Your request is being considered and if the information is held you will
receive the information requested within the statutory timescale of 20
working days as defined by the Freedom of Information Act 2000, subject
to the information not being exempt.

If the time taken to meet your request is likely to exceed 18 hours, we
will contact you and ask you amend your request to bring it below this
time limit. We will assist you with suggestions of how this might be
achieved.

I may also contact you if the request needs to be clarified; this is to
ensure that we provide you with the information you require.

Please note that some information you have requested may not be provided
to you; this will only be information that can be withheld by law. In
most cases the reasons will be explained to you along with your copy of
any information that can be released to you.

Yours faithfully,

Jane Jones

Information Governance Administrative Officer

Legal Services

6th Floor

Mulberry Place

London E14 2BG

0207 364 4736

[email address]

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Dear Sir/Madam

FREEDOM OF INFORMATION ACT 2000 - IGT_FOI_01_2569 - Council Newspaper

Your request for information has been considered under the requirements of
the Freedom of Information Act and the information is attached/below.

1. The name, frequency and distribution/circulation of your council
newspaper (by council newspaper I mean the most frequently published
newspaper or magazine intended for mass distribution covering more than
one topic)

East End Life, is the average 52 page pagination, tabloid, award winning,
weekly free newspaper published by the London Borough of Tower Hamlets
since November 1993, with a current audited door to door circulation of
82,656 (ABC July-Dec09), out of a print run of 99,000 copies - the rest
are distributed to 475+ bulk drop of points.

2. How much it cost to produce and distribute said newspaper in the last
full financial year, and how much was budgeted from council resources in
the financial year 2009/2010

FY2008/09

Gross cost of producing EEL = £1,568K

Income form external sector = £825K = 57%

Income from council internally = £625K = 43%

Total income = £1,450K

Net cost of producing EEL = £118K, which is 2.3 pence per copy

Budgeted cost was £349K

Therefore EEL came in at £231K under budget

FY2009/10 budget allocation is £354K
3. How much of that cost is offset by advertising

Total advertising income = £1,450K

4. How much of that advertising, if any, comes from external sources (ie
not from your authority's budgets)?

Income form external sector = £825K = 57%

5. Which other public sector partners pay to run advertising in your
newspaper, eg PCTs?

The full range of public sector partners from the police to the local PCT,
central government (COI Communications), Registered Social Landlords,
charities, voluntary and community organisations and any other public
sector which want to make use of EEL as a high quality, award winning,
value for money communications vehicle.

6. Whether recruitment advertising forms part of the advertising in your
newspaper?

Yes East End Life contains recruitment advertising.

7. A copy of an editorial policy guide, if one exists, which governs the
material which is placed in the newspaper, and how it is decided

Attached

8. A copy of an advertising policy guide, if one exists, which governs
what sort of advertising is suitable.

Attached

9. The number of people employed to put your newspaper/newsletter
together, including total cost and staff organisation chart

Advertising sales - 6.6 staff (£249K)
Head of Commercial Operations x 0.6 (manages other commercial areas as
well as EEL)
Advertising Manager x 1
Advertising Sales Execs x 3
Finance Officer x 1
Distribution Exec x 1
Editorial & Production - 7.6 staff (£379K)
Editor x 1
Deputy Editor x 1
Reporters x 4
Photographer x 1
Sub-editor x 0.6

Plus freelance subs including cover for annual leave, sickness, maternity
etc (£47K)

If you have any queries please get in touch with me to discuss them. You
might like to know that the Council's website [1]www.towerhamlets.gov.uk
contains a section on the Freedom of Information Act that lists other
publications readily available from the Council under its Publication
Scheme.

Yours faithfully

Jane Jones

Information Governance Administrative Officer

Legal Services

6th Floor

Mulberry Place

London E14 2BG

0207 364 4736

[2][email address]

Most of the information we provide in response to Freedom of Information
Act 2000 request will be subject to copyright protection. In most cases
the copyright will be owned by the London Borough of Tower Hamlets. The
copyright in other information may be owned by another person or
organization as indicated in the information itself.

You are free to use any information supplied for your own use, including
for non-commercial research purposes. The information may also be used for
the purposes of news reporting. However, any other type of re-use, for
example, publishing the information or issuing copies to the public will
require the permission of the copyright holder.

For information where the copyright is owned by the London Borough of
Tower Hamlets, details of the conditions of re-use can be found on our
website at [3]www.towerhamlets.gov.uk.

For information where the copyright is owned by another person or
organization, you must apply to the copyright holder to obtain their
permission.

If you unhappy with this response or wish to complain about any aspect of
the handling of this request please write to:

Corporate Complaints Unit

Tower Hamlets Town Hall

Mulberry Place

5 Clove Crescent

London E14 2BG

If you are subsequently not satisfied with the Council's response to your
complaint you have a right of appeal to the independent Information
Commissioner at:

Information Commissioner's Office

Wycliffe House

Water Lane

Wilmslow

Cheshire SK9 5AF

Telephone: 01625 545 700

[4]www.informationcommissioner.gov.uk

Further information about the operation of the act is available from the
council's website [5]www.towerhamlets.gov.uk and the information leaflet
in public reception areas in Council buildings.

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References

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5. http://www.towerhamlets.gov.uk/
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6. http://www.towerhamlets.gov.uk/
7. mailto:[Tower Hamlets Borough Council request email]