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www.ofsted.gov.uk
19 Sep 2008 - 19 Oct 2008
Dashboard
Comparing to: Site
Visits
40,000
40,000
20,000
20,000
22 September 2008
29 September 2008
6 October 2008
13 October 2008
Site Usage
843,776 Visits
26.35% Bounce Rate
8,500,581 Page Views
00:05:40 Avg. Time on Site
10.07 Pages/Visit
46.54% % New Visits
Visitors Overview
Traffic Sources Overview
Visitors
 Referring Sites
373,664.00 (44.28%)
40,000
40,000
 Search Engines
367,681.00 (43.58%)
20,000
20,000
 Direct Traffic
102,392.00 (12.13%)
22 September 2008
29 September 2008
6 October 2008
13 October 2008
 Other
Visitors
39 (> 0.00%)
553,381
Content by Title Detail: History in the balance
Content by Title
Page Title
Page Views
% visits
Page Views
1
1
Parents and carers / About us
28,534
17.57%
Contact us / About us / Ofsted
17,956
11.06%
0
0
About us / Ofsted home /
17,195
10.59%
22 September 2008
29 September 2008
6 October 2008
13 October 2008
Page Views
Current Vacancies / Working
16,898
10.41%
1
Working for Ofsted / About us /
9,661
5.95%
Content by Title
Content Overview
Page Title
Page Views
% visits
Pages
Page Views % Page Views
Forms and guidance / Ofsted
98,606
22.28%
(other)
1,474,356
19.44%
Title (A to Z) / Browse all
69,145
15.62%
/oxcare_providers/list
500,940
6.60%
Schools / Education and skills
26,159
5.91%
/
377,990
4.98%
Childcare / Care and local
21,123
4.77%
/oxedu_providers/list_provider
134,508
1.77%
Early Years Foundation Stage
15,534
3.51%
/oxcare_providers/list/
121,230
1.60%
1
Google Analytics
www.ofsted.gov.uk
19 Sep 2008 - 19 Oct 2008
Visitors Overview
Comparing to: Site
Visitors
40,000
40,000
20,000
20,000
22 September 2008
29 September 2008
6 October 2008
13 October 2008
553,381 people visited this site
843,776 Visits
553,381 Absolute Unique Visitors
8,500,581 Page Views
10.07 Average Page Views
00:05:40 Time on Site
26.35% Bounce Rate
46.54% New Visits
Technical Profile
Browser
Visits
% visits
Connection Speed
Visits
% visits
Internet Explorer
724,089
85.82%
DSL
358,518
42.49%
Firefox
84,956
10.07%
Unknown
200,405
23.75%
Safari
24,080
2.85%
Cable
143,528
17.01%
Mozilla
4,566
0.54%
T1
110,694
13.12%
Chrome
3,047
0.36%
OC3
17,392
2.06%
2
Google Analytics
www.ofsted.gov.uk
Content by Title Detail:
19 Sep 2008 - 19 Oct 2008
History in the balance
Comparing to: Site
Page Views
1
1
0
0
22 September 2008
29 September 2008
6 October 2008
13 October 2008
This page was viewed 1 times
Content Performance
1 Page Views
1 Unique Page Views
% of Site Total: > 0.00%
% of Site Total: > 0.00%
00:00:00 Time on Page
0.00% Bounce Rate
Site Avg: 00:00:37 (-100.00%)
Site Avg: 26.35% (-100.00%)
100.00% % Exit
£0.00 $ Index
Site Avg: 9.93% (907.45%)
Site Avg: £0.00 (0.00%)
3
Google Analytics
www.ofsted.gov.uk
19 Sep 2008 - 19 Oct 2008
Traffic Sources Overview
Comparing to: Site
Visits
40,000
40,000
20,000
20,000
22 September 2008
29 September 2008
6 October 2008
13 October 2008
All traffic sources sent a total of 843,776 visits
12.13% Direct Traffic
 Referring Sites
373,664.00 (44.28%)
 Search Engines
44.28% Referring Sites
367,681.00 (43.58%)
 Direct Traffic
102,392.00 (12.13%)
43.58% Search Engines
 Other
39 (> 0.00%)
Top Traffic Sources
Sources
Visits
% visits
Keywords
Visits
% visits
google (organic)
284,006
33.66%
ofsted
158,705
43.16%
(direct) ((none))
102,392
12.13%
ofsted reports
29,868
8.12%
yahoo (organic)
39,257
4.65%
ofsted report
4,901
1.33%
news.bbc.co.uk (referral)
26,754
3.17%
www.ofsted.gov.uk
4,676
1.27%
schoolsfinder.direct.gov.uk
18,304
2.17%
sef
3,128
0.85%
4
Google Analytics
www.ofsted.gov.uk
19 Sep 2008 - 19 Oct 2008
Content by Title
Comparing to: Site
Page Views
9,000
9,000
4,500
4,500
22 September 2008
29 September 2008
6 October 2008
13 October 2008
98 page titles containing "About us" were viewed a total of 162,374 times
Content Performance
Page Views
Unique Page
Time on Page
Bounce Rate
% Exit
$ Index
162,374
Views
00:00:49
26.99%
17.15%
£0.00
% of Site Total:
125,206
Site Avg:
Site Avg:
Site Avg:
Site Avg:
   1.91%
% of Site Total:
   00:00:37 (30.62%)
   26.35% (2.42%)
   9.93% (72.73%)
   £0.00 (0.00%)
   2.05%
Page Title
Page
Unique
Time on
Bounce
% Exit
$ Index
Views
Page
Page
Rate
Views
Parents and carers / About us / Ofsted
28,534
22,405
00:00:31
24.55%
7.58%
£0.00
home / Ofsted - Ofsted
Contact us / About us / Ofsted home /
17,956
14,358
00:01:42
54.52%
39.30%
£0.00
Ofsted - Ofsted
About us / Ofsted home / Ofsted - Ofsted
17,195
13,262
00:00:38
22.79%
12.75%
£0.00
Current Vacancies / Working for Ofsted /
16,898
10,766
00:00:34
17.07%
16.98%
£0.00
About us / Ofsted home / Ofsted - Ofsted
Working for Ofsted / About us / Ofsted
9,661
6,764
00:00:20
10.85%
4.58%
£0.00
home / Ofsted - Ofsted
Children and young people / About us /
8,924
7,055
00:00:32
35.11%
9.40%
£0.00
Ofsted home / Ofsted - Ofsted
FAQs / About us / Ofsted home / Ofsted -
8,084
6,307
00:00:35
30.50%
8.56%
£0.00
Ofsted
Care / FAQs / About us / Ofsted home /
6,952
5,608
00:01:40
37.25%
29.99%
£0.00
Ofsted - Ofsted
Adult learners and employers / About us /
5,302
4,240
00:00:41
38.71%
13.77%
£0.00
Ofsted home / Ofsted - Ofsted
Education / FAQs / About us / Ofsted home
4,751
3,935
00:01:09
43.33%
14.14%
£0.00
/ Ofsted - Ofsted
1 - 10 of 98
5
Google Analytics
www.ofsted.gov.uk
19 Sep 2008 - 19 Oct 2008
Content by Title
Comparing to: Site
Page Views
30,000
30,000
15,000
15,000
22 September 2008
29 September 2008
6 October 2008
13 October 2008
658 page titles containing "Forms and Guidance" were viewed a total of 442,584
times
Content Performance
Page Views
Unique Page
Time on Page
Bounce Rate
% Exit
$ Index
442,584
Views
00:00:52
47.15%
15.94%
£0.00
% of Site Total:
330,913
Site Avg:
Site Avg:
Site Avg:
Site Avg:
   5.21%
% of Site Total:
   00:00:37 (38.19%)
   26.35% (78.90%)
   9.93% (60.54%)
   £0.00 (0.00%)
   5.42%
Page Title
Page
Unique
Time on
Bounce
% Exit
$ Index
Views
Page
Page
Rate
Views
Forms and guidance / Ofsted home /
98,606
63,389
00:00:23
8.30%
4.76%
£0.00
Ofsted - Ofsted
Title (A to Z) / Browse all forms and
69,145
53,065
00:00:26
16.13%
4.27%
£0.00
guidance by / Forms and guidance / Ofsted
home / Ofsted - Ofsted
Schools / Education and skills / Forms and
26,159
19,167
00:00:25
23.88%
3.86%
£0.00
guidance / Ofsted home / Ofsted - Ofsted
Childcare / Care and local services / Forms
21,123
15,449
00:00:49
50.34%
9.20%
£0.00
and guidance / Ofsted home / Ofsted -
Ofsted
Early Years Foundation Stage / Childcare /
15,534
11,275
00:01:16
40.24%
20.30%
£0.00
Care and local services / Forms and
guidance / Ofsted home / Ofsted - Ofsted
School self-evaluation / How we inspect /
10,628
8,620
00:01:47
78.97%
66.59%
£0.00
Schools / Education and skills / Forms and
guidance / Ofsted home / Ofsted - Ofsted
Inspection resources / Schools / Education
10,601
7,995
00:00:53
59.68%
49.11%
£0.00
and skills / Forms and guidance / Ofsted
home / Ofsted - Ofsted
Early years self-evaluation form and
10,557
9,265
00:04:18
73.72%
67.02%
£0.00
guidance - For settings delivering the Early
Years Foundation Stage / Title (A to Z) /
Browse all forms and guidance by / Forms
and guidance / Ofsted home / Ofsted -
Ofsted
Self-evaluation forms: writing a SEF that
6,317
5,142
00:00:54
47.85%
9.77%
£0.00
works / Title (A to Z) / Browse all forms and
guidance by / Forms and guidance / Ofsted
home / Ofsted - Ofsted
Forms to complete / Registration /
6,244
3,202
00:00:59
28.67%
14.32%
£0.00
Childcare / Care and local services / Forms
and guidance / Ofsted home / Ofsted -
Ofsted
1 - 10 of 658
6
Google Analytics
www.ofsted.gov.uk
19 Sep 2008 - 19 Oct 2008
Content Overview
Comparing to: Site
Page Views
400,000
400,000
200,000
200,000
22 September 2008
29 September 2008
6 October 2008
13 October 2008
Pages on this site were viewed a total of 8,500,581 times
8,500,581 Page Views
6,100,270 Unique Views
26.35% Bounce Rate
Top Content
Pages
Page Views
% Page Views
(other)
1,474,356
19.44%
/oxcare_providers/list
500,940
6.60%
/
377,990
4.98%
/oxedu_providers/list_providers/(sort)/datesort,desc/(type)/4096/
134,508
1.77%
/oxcare_providers/list/
121,230
1.60%
7
Google Analytics