British Broadcasting Corporation Room 5168 White City 201 Wood Lane London W12 7TS  
 
 
 
BBC at MediaCityUK  
 
Professor Laurie Wood 
Executive Director Enterprise & Development 
Faraday House 
The University Of Salford 
Salford 
M5 4WT 
 
5th January 2009 
 
Dear Laurie, 
 
I am delighted that Salford University are so committed to developing a campus at 
MediaCityUK on Salford Quays.  
 
As you know the BBC are planning the biggest shift in people, production and power in our 
history by moving five departments to Salford – BBC Sport, BBC Children’s, 5 Live, parts of 
Future Media & Technology and BBC formal learning.  These departments wil  join the 
current BBC Manchester operations to create a forward-looking presence for the BBC on 
one of the most significant media developments in the world.   A strong physical academic 
presence in the form of Salford University will do much to stimulate that development, 
helping it to become a more diverse digital city. 
 
The BBC has established relationships with a number of HEIs in the North and the physical 
location of the University of Salford on MediaCityUK can provide the logical gateway for 
other HEIs to engage with the site.  In addition Salford will provide a valuable contribution 
to the talent pool, research agenda and community engagement at MediaCityUK for both 
the BBC and other media and digital businesses.  The close relationship between our two 
organisations has already resulted in a number of mutually beneficial collaborations across a 
range of disciplines from research and course development to engagement with schools 
through BBC Blast.  Our co-location on MediaCityUK will hopefully allow us to continue 
and build upon these collaborations. 
 
I wish you every success with your plans for MediaCityUK and very much look forward to 
working with you. 
 
Yours sincerely, 
 
 
Genevieve Lawrence 
Joint Programme Director, BBC at MediaCityUK  
 

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